Apple has signed a five years contract with the former CEO of HBO, Richard Plepler to produce quality content for its streaming video service, Apple TV+.

His new company, Eden Production is expected to produce high profiled movies, documentaries and TV shows for Apple TV+.

The company is reported to be spending billions on content for the new service hence the expectation of nothing but the best from Plepler and his team.

Plepler expressed his excitment stating that he looks forward to working with the Apple team who have been supportive of his vision from day one.

“Apple is one of the most creative companies in the world and the perfect home for my new production company and the next chapter,” he added.